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BOOK SUMMARY :

How to produce effective tv commercials arms you with all the tools you need to challenge one of the basic assumptions of advertising that you must spend a lot of money to create and produce a successful television commercial hooper white the leading broadcast production expert of our time states the premise clearly and simply big ideas do not have a direct relationship to production costhow to produce effective tv commercials by white hooper format hardcover change write a review add to cart add to wish list search sort by top rated filter by all reviewers all stars all formats text image video showing 1 2 of 2 reviews there was a problem filtering reviews right now how to produce effective tv commercials business by hooper white format hardcover change write a review see all buying options add to wish list search sort by top rated filter by all reviewers all stars all formats text image video there was a problem filtering reviews right now please try again later how to produce effective tv commercials hooper white home worldcat home about worldcat help search search for library items search for lists search for contacts search for a library create lists bibliographies and reviews or search worldcat find items in libraries near you isbn 0844230332 9780844230337 oclc number 13295364 notes revised edition of how to produce an effective tv commercial c1981 includes index description

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